Services

Planning,
Concept and Content Development,
Exhibition and Experience Design,
Graphic Design,
Complementary Features,
Video.

Owner

Ministry of Culture and Tourism

3 2 1 Stem Cell Ethnosports Digital Experience Center

“3 2 1 Stem Cell” is an exhibition designed for the promotion of traditional sports aimed to make them widespread by using modern, digital exposition instruments.

This journey toward gaining mastery aims to incorporate the core values of traditional sports and games—contrary to the countdown suggested by its name—one by one. In this regard, its purpose is to teach both basic attributions such as creativity, balance, reasoning, concentration and complex ones such as cooperation, persistance, virtue, agility: leading to mastery.

The exhibition consists of several parts of promotion and experiencing of traditional sports and cultures. Each part has meaningful “stations” leading to the terminal: mastery. When the visitors completed every part of the exhibition consisting of visual, auditory and experiential features; they realized that they had both completed a journey of mastery and learned about traditional sports.

3 2 1 Stem Cell Ethnosports Digital Experience Center was held as a part of 2022 Ethnosports Culture Festival to give an opportunity to experience traditional sports and games, their essence and dynamism.

Creativity – Balance – Reasoning – Mastery – Cooperation – Persistance – Agility

“3 2 1 Stem Cell” exhibition was created by using modern digital exposition and experiential features.

Evliya Çelebi Mah. Meşrutiyet Cad. No:100/2-Beyoğlu/İstanbul